The Waregem Koerse is one of the most famous races in the equestrian sport. The sports event took place on the 30th of August and was supported by Movico for the first time this year. By deploying Mobile Press Units, working space could be offered to ca. 40 reporters.
The Swedish company SCA is driving this mobile supermarket to the larger grocery store chains in the Netherlands to show them with special suits how hard it is for older people to do their daily shopping. A true experience!
Roadshow for the promotion of the latest product innovation of Koh Young. Over a period of 4 months, 50 action days were organised for clients and prospects in 15 European countries.
The Ricoh Vestingloop is organised every year in the capital of Brabant, 's Hertogenbosch. The mobile facility of Movico offers the runners comfortable accommodation, where they are welcomed with massages.
During 2015 and 2016, Huawei toured through Western Europe to inform its customers about the latest innovations in communications. The Expo Mobile 05 was employed to visit these clients in person, with all facilities at hand. The latest networking and communication systems of Huawei were built into this trailer for this purpose, which was then decorated with a homey touch according to customer’s wishes.
This promotour of Harley Davidson is present in the Netherlands and Belgium at public and sports events with many motorcycle fans. People are invited to experience the real "Harley feeling" by taking a seat on the motorcycles.
Participation by IHC Merwede in the Intermat exhibition in Paris, 2015. Our facility with two storeys, a total floor area of 140m2 and a capacity of more than 150 people, has been integrated for the occasion into an impressive exhibition stand with a terrace, lounge hospitality area, flags up to 12 meters, demonstration areas, and meeting rooms.
This promotion roadshow of Vodafone is fully dedicated to Formula 1. The telecommunications company underlines its sponsorship by being present at various racing events in the Netherlands.
Since 2005 Movico works for this Polish cycling race, it takes place directly after the Tour de France. Facilities for VIP Hospitality and Press & Media are supplied during this 8 day race.
During the Volvo Demo Days this mobile facility visited four events in Belgium, where prospects and existing clients could attend a presentation and more than 120 guests tested the latest Volvo machines on the 'rough' outdoor area.
In the snow for the "Critérium de la première niege" in Val d'Isère, France. The 2nd weekend they organized the races for the women. The mobile Hospitality Facility offered the VIP guests a warm welcome, while the international press broadcasted the event live from the Press Tribunes.
The Ex-Smokers Trailer has been initiated by the European Union to visit different sports events throughout Europe in order to make the public aware of the health risks and damaging effects of smoking and stimulate people to quit.
Demonstration and presentation of the new bread department from the supermarket chain SPAR. This roadshow was used to introduce this new department to the employees from SPAR.
In order to promote Marco Borsato’s newest album ‘Duizend Spiegels’ in 2014, the interior and exterior of the Mobile Office 3 were completely transformed into a 'Duizend Spiegels Bus' in collaboration with Movico. Ziggo gave its customers the exclusive opportunity to share their stories behind the songs in this vehicle. The bus toured successfully throughout the Netherlands in 2014.
The Sailor’s Terrace is the central meeting point for teams and sponsors in each port during all stop overs. A hospitality pavilion for the people working in and around the Volvo Ocean Race.
Informative roadshow by Facit to make people aware of dementia. Over a 9-month period, with 5 action days per week, the Dementia Bus has toured through the Netherlands to visit city centres and multiple healthcare institutions.
Movico has been present at the Giro d'Italia with various facilities since 2006. In 2016, the start of the event took place in the Netherlands. At the start of the race, Movico provided a subscription stage and a hospitality facility. Moreover, the finish street was fully equipped with facilities for press, guests and organisation.
With this promotion roadshow, Warner Brothers directly visits video rental stores, movie traders and other dealers throughout the Netherlands to promote and sell films released by Warner Brothers.
Since 2006 Movico facilitates the organisation of the Giro with different structures for VIP Hospitality and Press and Media at start and finish locations. The Giro takes 3 weeks, every day a set-up in a different location.
At one of the first spring Classics in Italy, Movico is present with a press unit and a ceremony stage. During this tour, Movico ensures that the look and feel of the combination is adapted to the respective cycling races that follow, namely the Classics Tirrano Adriatico and Milano - San Remo.
Roadshow with a duration 10 weeks, in which 42 cities in Western and Eastern Europe were visited with the aim of introducing the latest air conditioning systems. As many as 2,500 guests visited the roadshow.
Informative roadshow for the presentation of the new Jeroen Bosch Hospital. Over a period of 3 months, the Information Bus was active 5-7 days per week to visit different city centres and parking lots in many villages in the Netherlands.
During the three-day race De Panne - Koksijde, Movico moblises one of their VIP Hospitality units which, during the event is moved to three different finishlocations. The race is cycled in preparation for the races in the Flemish Ardennes.
During the Tour of Croatia, the Road Expo is equipped as support trailer for a large media group. They take care of all imagery of multiple races. In the Road Expo, diverse materials such as camera's and engines are transported. This trailer is the gathering place of all the images and footage recorded during the race.
This cooperation between newspaper the Gelderlander and Broadcasting Gelderland has lead to a new form of journalism: a roadshow to collect the news directly from the target audience! The BUZZ toured through Gelderland.
MCC - now Tech Data Mobile Netherlands - has toured through the Netherlands with this mobile showroom for 20 days, visiting over 4 action locations per day.
Since 2009 Movico facilitates the Turkish cycling race with different mobile units. The different culture and environment presents challenges that Movico loves to take on.
Over a period of one year, TUC has toured around the Netherlands with the "Comfy on the couch" campaign, in which every weekend a different location was visited to invite people to sit back and have a little TUC biscuit.
After participating the Aero Expo in 2015, Vulcanair decided to participate again in 2016 with one of our special exhibition stands in Friedrichshafen. The custom branded Expo Trailer 02, a comfortable reception and demonstration area with a welcoming entrance, LCD screens, and an additional roof terrace, formed a complete exhibition stand with all the necessary and desired facilities. Surrounded by the exhibited Vulcanair planes, the attention of the visitors was successfully drawn to the stand.
Since 2006 Movico facilitates the organisation with commentary boxes, VIP hospitality and a mobile studio. Every year in March this spring race ends in San Remo (I).
The Kids Truck has been transformed into a Ferrero Kinder Tag playground! This roadshow is fully dedicated to World Children's Day and visits parking lots throughout Germany to give kids an unforgettable day of play & fun!
With this roadshow Capgemini visits its branch offices in the Netherlands to involve its employees in business procedures and processes. To improve internal communication, the company listens thoughtfully to their opinion!
Three whole years the Nickelodeon Super Truck has toured through the Netherlands and Belgium visiting more than 140 locations for kids to enjoy the playground, an exciting quiz and a stage program with interactive games!
Roadshow by Havells Sylvania for the promotion of the latest product innovations during the Lumiance Energy Saving Days. Over a period of 4 months, 55 action days were organised in 4 European countries.
Anritsu develops test and measuring equipment for the mobile phone market. With this roadshow Anritsu will visit its clients, mobile phone manufacturers in the UK, France and Germany, to promote and demonstrate its products.
Roadshow for the promotion of the eyewear collection of Rodenstock. During 2 months and 20 action days this mobile showroom has visited the 20 largest cities in Germany. Throughout the country opticians were invited to discover the collection.
From early June to November 2016, Samsung Display is touring through Europe to present its latest technologies to customers and partners. The roadshow is facilitated by the Promo Combi 04, which provides the possibility to display both indoor and outdoor (LED) screens. This way, the features of Samsung Displays are particularly well demonstrated.
Demonstration and presentation of the latest Samsung product innovations to customers. To reach more then 125.000 visitors in 81 days at 23 different locations.
BHS is the world’s largest provider of solutions for the Corrugated Industry. In order to successfully train its employees on new developments and innovations, the PEM Trailer directly visited the company's branch offices throughout Europe.
Educational roadshow to help the target group of Randstad increase their chances of employment on the labour market. The truck will be set up in city centers of major Dutch cities, so as to directly reach a large and targeted audience.
The Napoleon Games Cycling Cup comprises a regularity criterion of 10 cycling races, including Handzame Classic, a one-day cycle race finishing in Handzame, a province in West-Flanders. For this race, which is one out of a sequence, Movico provides the entirely furnished hospitality unit, all in the same look & feel. In order to create a certain diversity, the furnishing and decorations are shifted according to the wishes of the organisation. The Giant Expo is employed as a hospitality unit at this location.
Roadshow for the promotion of the ÄKTApure of GE Healthcare in a 4-month period from September through December. During 54 action days with 3 demonstration sessions per day, 12 European countries were visited.
During the annual cycling race, Movico facilitates the organisation with 1 Press Unit, Finish Arch and Ceremony Stage at all 5 stages. 3 Facilities in 1 transport with 2 operators. Very efficient!
SCA is a leading global hygiene and forest products company. The Group develops and manufactures sustainable personal care, tissue and forest products. Team SCA is the only female team that competes in the Volvo Ocean Race and has a very prominent presence in this race. In addition to the women's team, SCA has a great brand activation initiative in the ports during the different stopovers, among other things thanks to the striking magenta colored corporate branding: The big magenta project!
Component supplier Valeo's roadshow, Valeo on Tour is set in motion in March 2016 at the Autotechnica exhibition in Brussels. The roadshow will visit about 100 events in 20 countries. By visiting these events, Valeo aims to get closer to the customer in order to show their expertise and transmit the message about quality of their products and systems.
The annual Eneco Tour belongs to the UCI World Tour since 2011. Multiple pro teams take part in this prestigious cycling race. Two Multi's were deployed to welcome VIP guests with a fully catered buffet and luxurious hospitality area, including rooftop terrace for the best view of the race.
Besides the presentation of the various machines, also product demonstrations are given during this promotion roadshow. This way, customers of MyData can see, experience and learn what makes MyData machines so special.
Every two years military and civil teams compete against each other during this ski-mountaineering race in Canton du Valais, Switzerland. At the finish, VIP guests are given a warm welcome in our mobile hospitality facility.
The Clyde Bergemann Power Group is a world leading company that provides products and services to the energy generation and basic materials industries. With this business to business roadshow, Clyde Bergemann visits its largest customers in Europe and Scandinavia to present the latest product innovations.
During the WC Slalom in the luxury ski resort in Courchevel, we supplied the hospitality area for the athletes. Before and during the course the ladies enjoyed a warm spot with a perfect view, food and drinks and live connection with the race.
Just as the spring classics were supported by Movico, the Press Unit, Ceremony Stage and an extra hospitality unit were also present during the autumn classics in Italy. During this tour Movico ensures that the look and feel of the combination is adapted to the respective cycling races, namely the classics Milano-Torino, Gran Piemonte and Il Lombardia.
Interschutz takes place once per 5 years in Hannover, the biggest International trade fair for fire rescue, civil protection and security. Holmatro organised a Rescue Challenge for fire brigade teams all over the world, for which they used a Movico exhibition trailer.
KlimClassic is the Climbing Classic of the spring and for cyclists the perfect preparation for the Alpe d'Huzes and Mont Ventoux. A personalised hospitality trailer offers large exposure to partners and sponsors.
During the World Championships MTB in Champery (CH) we facilitated the organisation with a Press Unit, Mobile Office and a VIP Hospitality unit. Without any problems Movico installed the units in the Swiss Alps.
The Napoleon Games Cycling Cup comprises a regularity criterion of 10 cycling races, which starts with Le Samyn, a one-day cycle race in the Belgian province of Henegouwen. Movico provides an entirely furnished hospitality unit, the Giant Expo, for this race.
Educational roadshow to introduce school children to the world of seksual relationships by means of an interactive quiz. In a period of 2 years, every day a different primary school in the Netherlands is visited.
During this annual cycling race, Movico facilitates the organisation with 1 Press Unit, Finish Arch and Ceremony Stage at all stages. 3 Facilities in 1 transport with 2 operators. Very efficient!
Since 2013 this 5-day cycling race around the arctic circle is organised. Movico facilitates the organisation with luxurious facilities for VIP Hospitality, Press & Media and prize winners. 6000km on the road...
With this double extendable trailer transformed into a Demo Centre, Agilent Technologies has visited diverse (potential) clients in different countries in Eastern-Europe to demonstrate the latest product innovations and software.
Roadshow for the promotion of the Samsung Displays product range. This roadshow visit countries in whole Europe! Samsung visits B2B prospects and clients to show their range of displays from 12" till 95".
Nutritrion and health roadshow by the NISB in cooperation with the Voedingscentrum and other partners. In a period of two years the WEEBI Bus visited over 200 events, including many trade shows.
The Kenotek Ypres Rally is the 6th leg on the calendar that comprises five asphalt races and five gravel races. An Expo Mobile was provided to accommodate the complete team of Hyundai, offering hospitality services to employees as well as guests.
Two weeks in the snow for the "Critérium de la première niege" in Val d'Isère, France. The mobile Hospitality Facility offered the skiers a warm welcome, while the international press broadcasted the event live from the Press Tribunes.
Roadshow for the demonstration and instruction of the latest Samsung White Goods products to resellers in France. In seven weeks, the roadshow trailer will visit 33 locations, aiming to reach 50 to 75 resellers through daily training sessions.
Movico facilitated the organisation of the worldwide sailing race with a mobile unit to recruit new sailors for the upcoming edition in 2 different harbours in Europe; Den Helder and Southampton.
This roadshow contained the newest Samsung white goods and has visited 39 locations throughout France in a period of 2 months. Employees of resellers were invited to participate in product demonstrations and were given training sessions in order to be able to inform and advise the end consumer as well as possible.
Roadshow to promote the sponsorship of Samsung for the Olympic Winter Games in 2012. The public is invited to play an interactive skiing game so that they can experience the "Winter Games" themselves!
Participation by Ransomes Jacobsen in the Saltex exhibition. The facility has been wrapped in full colour branding and furnished with a spacious reception, information centre and luxurious hospitality area upstairs.
This spectacular roadshow with a fully wrapped mobile facility has visited the 20 largest cities in France in only 3 months time, where people could admire the latest Volkswagen passenger car: the Volkswagen UP!
The Sponsor Loterij in cooperation with the Dutch premier league stimulates (young) children with this roadshow to lead a healthier lifestyle. Many soccer stadiums are visited. It is time to "score for health"!
Besides a big indoor stand, Samsung decided to place a luxurious mobile exhibition trailer of Movico outside to invite their international dealers and to have their staff meetings on the upper floor.
The versatile cycling race Sparkassen Münsterland is popular among both professionals and amateurs every year. The combination of the Press Units and the Finish Arch next to each other made it possible, for both the press and the jury, to capture the finish at best and report directly.
With this business to business roadshow Assembléon visits her largest clients and prospects throughout Europe to show the latest product innovations and emphasize her leading position in the area of electronic manufacturing technology.
During the annual 'Olympics of Motocross', teams of motorcyclists represent their own country. The Giant Expo offers Thor and Parts Europe the perfect accommodation to receive guests and cyclists.
In 2015, Zurich Insurance participated in the risk management fair Ferma in Venice. In cooperation with Movico the eye-catcher outside of the exhibition centre was provided. In combination with a hospitality area and separate offices, the Giant Expo 2 offered the solution to the ultimate goal: personal attention for the customer. In addition, ample space was created in the reception area for the presentation of the latest applications.
At the NOC sports center in Papendal a BMX Supercross is organised annually. Movico facilitates the organisation with an area for the press and a ceremony stage.
The Expo Mobile deployed as a hospitality facility on the sidelines of the Marathon of Rotterdam, where VIP visitors are invited to attend a presentation while enjoying snacks and beverages.
Movico designed and supplied the exhibition booth of Huawei at 3GSM exhibition in Barcelona. Beside their booth in the exhibtion centre, Huawei decided to place a POP-UP store and a stage + screen with live acts on the main square in Barcelona.
For two weeks, RTL surprised its customers in the area of Amsterdam with a roadshow. In line with their concept DESTINATION: CONSUMER, RTL presented their plans and advertising opportunities for 2017 at their customers doorstep. The Road Expo and Mobile Office 03 together offered a perfect solution to visit both small and large venues.
Participation in the Bauma exhibition by JCB in April. The ground floor is furnished as an information centre, the upper floor has a separate meeting room and a hospitality area with a beautiful view over the event.
During the 6 spring races of Flanders Classics, Movico facilitates the organisation with a complete and uniform finish street at every race; VIP Hospitality, Press Units, Jury & Timing, Finish Arch and Ceremony Stage.
Upon the introduction of a new POS System at all 65 branch stores of Intratuin, the Blue Retail Trailer has been developed: a mobile classroom in the corporate style of the garden centre giant, to inform and train all employees.
USA Roadshow for the promotion of the latest product innovation of Koh Young. Over a period of 4 months, 32 locations were visited in USA and Canada.
Participation in the Bauma exhibition by HEK. The ground floor is furnished with a reception and information centre, while the upper floor serves as a hospitality area with a beautiful view over the trade show area.
Generali Insurances visits several public locations in Austria with this mobile facility in which every visitor can do a "Gesundheits-Check". Presentations, balance test, fit test, and Shiatsu massages are given inside the trailer!
Roadshow for the promotion of the Philips Healthcare in a 4-month period from September through December. Different European countries are visited. Locations at exhibitions and on the doorstep of the hospitals.
In addition to their booth in the exhibition hall, Philips was also present in the outside area with a mobile exhibition stand from Movico to generate additional brand awareness and to surprise visitors with a demonstration of the latest HealthTech products for consumers.
During different editions of the Pinksterraces at Zandvoort, Movico placed a VIP hospitality unit for RICOH in the padock.
Roadshow for the promotion of the latest Samsung innovations in the period of September through November. During 40 action days, the company has toured through 5 countries in Eastern Europe with 2 Expo Mobiles.
Roadshow for the promotion of the Samsung White Goods product range. This roadshow visited countries such as Hungary, Romania, Serbia, Estonia, Latvia and Greece and was repeatedly extended due to its success!
For the semi-annual roadshows of Alumag the mobile facility is furnished with separate rooms for different exhibitors from the automobile industry. In only one week's time, 4 to 5 large car manufacturers in Germany and Austria are visited.
During the period of one year, the Road Expo has visited different running events throughout the Netherlands as commissioned by Fortis Bank and ABN Amro. The "Running Support" Truck is deployed at both indoor and outdoor events.
A winter sports weekend full of action in Méribel, France. The temporary location is fully furnished with Press Tribunes for the international press and luxurious accommodations and grandstands for the VIP guests.
Participation in the Bouwbeurs exhibition by BASF. The ground floor is used as a luxurious hospitality area and information centre, the upper floor as a presentation room for prospects and clients.
This educational roadshow invites primary and secondary school children to play an interactive Technique Game! The "Techniek Friek" visited over 200 different schools throughout the Netherlands to surprise many students about the role of technique in our lives.
This legendary race has grown into one of the most important sports events of Chamonix and is one of the main reasons for the valley's ski reputation. Both Alpine- and Downhill skiing are practised during this event. The international press was able to report on the race directly from the nearby positioned press units.
Casio has organised a very effective roadshow for the introduction of its newest piano models. For this occasion, the Mobile Office 4 transformed into a beautiful mobile showroom that visited 15 French cities in a 3.5 week period.
The annual British cycling race used different Movico facilities for different purposes. By supplying more than 1 facility, it generates efficiency and cost savings. Daily set-up on different locations in Britain.
Roadshow for the promotion of the GE Healthcare life science products in a 3-month period from April through June 2014. During 12 events in 24 action days, 9 European countries were visited.
The Meeùs RunClub is an initiative of Meeùs and exclusively for business relations. The company participates in various running events together with its business partners. The concept includes the formation of running groups at Meeùs offices, participation in running events with customers and employees, training assistance, clinics, VIP arrangements and support from running events.
Roadshow to promote K-Swiss running shoes at exhibitions and sports events throughout Germany and the United Kingdom. In the stand information is given about the product and the shoes can be purchased immediately!
During 9 action days of the XR promotional roadshow, DeWALT has invited buyers from major Do-It-Yourself markets from all around the Netherlands to 7 different locations for a visit to the mobile DeWalt XR showroom.
Commissioned by the French Amaury Sport Organisation (ASO), Dimension Data has developed a bicycle analysis platform. Information is collected using so-called ‘trackers’ under the saddles of every cyclist. This data is then processed and analysed in the Movico Expo Trailer. (First edition with Movico Mobile Office). Finally, the received data is shared with cycling fans, commentators, broadcasters, and the media.
In the run up to the 6th edition of the world horticultural exhibition Floriade, for over two years this promotional trailer visited numerous national and international exhibitions and events to inform the general public about this impressive exhibition.
Participation in the 3GSM Barcelona exhibition by Texas Instruments in February. For this purpose, our mobile facility is furnished with a luxurious reception, presentation area and multiple offices upstairs.
During this racing event the many thousands of visitors can enjoy all that motorsport has to offer. Movico ensures a comfortable reception each year by placing several hospitality facilities directly on the Willemsbridge!
Yokogawa is a loyal roadshow customer of Movico. During this European tour Yokogawa will visit several (potential) clients with this mobile Demo Centre, where many products, including software and hardware, will be demonstrated.
Seton Leather holds a leading position in the global automotive leather interior market. This roadshow vehicle has been transformed into a high-quality leather showroom to visit several large car manufacturers in Germany.
In one month’s time, 25 sites in France where dealers and resellers got in touch with the latest products of Chaffoteaux were visited. The target of 80 visitors per day was achieved and the company received many positive responses.
Besides the British cycling race "Tour of Britain", there is also a female version: the Women's Tour of Britain. This cycling event is part of a nationwide campaign to promote cycling in the widest sense of the word throughout Great Britain.
Participation of Alere Healthcare in the Medica Düsseldorf exhibition in November. For this purpose, our mobile facility is furnished with a luxurious reception, presentation area and multiple offices upstairs.
In 2015 and 2016, Huawei has visited its customers in Central / Eastern Europe and Scandinavia with a fully equipped Mobile Expo 01. The trailer was designed and furnished to promote the new networking and communications systems of Huawei. Several pieces of furniture were added to provide the guest with the most welcoming and complete experience possible. The Expo Mobile is again furnished and decorated according to the customer’s wishes in 2016.
The 24 hours of Le Mans yearly enjoys considerable media interest.The four Press Tribunes of Movico can accommodate 40 different radio and television companies to live broadcast the different races.
Participation in the Saltex exhibition by Ransomes Jacobsen. The facility with VIP deck and roof terrace offers a beautiful view over the whole trade show area and is furnished with a spacious reception and hospitality area.
Since 2008 Movico works for the Local Organising Committee and the UCI of the WC Road Cycling by supplying different mobile facilities for Press & Media and VIP Hospitality. Ao in Varese 2008, Copenhagen 2011, Limburg 2012 and Toscane 2013.
Over 10,000 students from 173 schools in the Netherlands and Belgium participated in the interactive game EarthQuest in the GeoTruck to become aware of global issues such as the environment, climate change and water supply in an exciting way.
Because of its 120th anniversary, Richter & Frenzel organised a very effective roadshow in which an exhibition space was made available to partners. Over a period of five weeks, 24 branch offices and two public locations were visited.
Tirreno - Adriatico is one of the three spring Classics in Italy. After this event, the combination of a press unit and ceremonial stage drives on to San Remo for the final leg of the three races: Milano - San Remo.
During the sailing match Delta Lloyd Regatta in the Netherlands Movico facilitated the organisation and press with a mobile workplace.
For the biannual sailing trade fair “Brevak”, Brezan Auto Parts chose to employ the Giant Expo 1 as an exhibition space for their new partner Bosch. The exhibition stand with its open appearance served as a welcoming entrance to the ship participating in the exhibition. In a period of three weeks, no less than 14 locations were visited by as many as 7,000 customers and interested parties.
Newspaper Eindhovens Dagblad has toured through Noord-Brabant for the Glazen Huis of the Serious Request event of 3FM in Eindhoven. The mobile editorial facility could directly report upon the original activities around this event!
Grandvalira represents the largest ski area of the Pyrenees and stretches out over i.a. Soldeu and El Tarter. During the women Alpine Ski (Slalom and Giant Slalom) the press reached an audience of 75 million viewers, reported from the press units.
With this promotional roadshow ECCO chooses an efficient marketing tool to improve its position in the sports shoes market. This mobile showroom has already been touring around Europe for 3 years to visit sports events, outdoor exhibitions and city centres.
During a period of two months, Samsung's mobile training centre with the newest TV's and corresponding appliances has visited 38 sites throughout France. The aim of this training centre was to provide resellers with knowledge about the newest innovations by means of product demonstrations, which they can use to inform and advise the end consumer instore.
The Live it, Love it roadshow by NIKO has toured through the whole of Europe over a period of 3 months to inform and excite technicians and installers about the latest product innovations.
During this brand activation roadshow Mastercard has visited several Champions League matches. In the mobile facility, nice Mastercard gadgets are being sold and visitors can take part in an interactive Champions League game.
In honour of the 150th anniversary of prominent and innovative oil specialist Valvoline, Movico launched a 12-week roadshow through Europe for the training and demonstration of the latest products from Valvoline. The Giant Expo 2 made an indelible impression on its guests.
A Roadshow organised by Cepheid to bring the importance of a rapid and adequate diagnosis to the public's attention. In a 3-month period from March through May various hospitals and laboratories were visited in France, Italy, Belgium and the Netherlands.
Ever since 2007, Princes Christina Concours yearly invites over 10,000 school children to enjoy classical music in the mobile concert hall "Classic Express". Per action day 2-3 concerts are given, with a maximum attendance of 35 students per concert. After many successful years, this special road show has welcomed its 100,000th visitor in 2016! For this special happening, the branding of the truck has been adjusted in order to also present this success to the customer.