Connecting with your audience and involving them in your story: Shimano is doing it right! - Movico

Connecting with your audience and involving them in your story: Shimano is doing it right!

Published on 31 May 2022

Shimano is on a mission to promote health and happiness by being outside and enjoying nature. At Movico we are happy to be a part of it by helping Shimano organize a fantastic roadshow. Together we’re bringing innovations and a live experience to the streets!

With a brand new Mobile Experience Center, Shimano visits all UCI cycling races to support their team with the best technical service. This way they give you the opportunity to get to know their innovations, people and story. Within a blink of an eye and at any location you can imagine!

Step into the Shimano Experience Center and you will find yourself surrounded by their newest parts, innovations and you will even get a glimpse of technical staff working on the pro-team’s bikes.

Do you want more information about this project?

Ask your question to our Marketing Roadshow Specialist, Noud van de Mortel. Noud is happy to tell you more about this special project.

ASK NOUD ABOUT THIS PROJECT