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Stay up-to-date on our latest developments and adventures

Product launch tour? Huawei says yes!

Published 03 January 2018

The chance to launch your latest products for customers at the door in your own unique experience centre... What's not to like? We look back on a successful 2017 roadshow.


10 years of Classic Express!

Published 04 October 2017

It's party time! On 1 October 2017 Classic Express celebrated its 10th anniversary, making it the longest touring road show in Movico's history. Together with the Princes Christina Concours, we've been visiting primary schools throughout the Netherlands to introduce young children to music for 10 years. And what a great result: up to now some 100,000 children have enjoyed a unique experience in the mobile concert hall. 


On tour with Mycronic: when passion meets innovation

Published 29 June 2017

Mycronic, developer of world-leading production equipment for the electronics and display manufacturing industry, started a European product launch tour in early June to present and demonstrate the latest equipment to its customers at their doorstep.


On tour with Samsung: optimal reach by personal approach

Published 01 June 2017

Where many companies still choose a trade fair or conference to inform (potential) customers, Samsung once again chose to approach its customers personally. No less than four different units were transformed into a mobile showroom, training center and demonstration area in one. Samsung White & Brown Goods hit the road, but Samsung Display extended her tour through Europe as well.


Glimpse of the future: 3 trends in the world of Sports Events

Published 09 May 2017

With over 20 years of experience, Movico is a major player in the world of sporting events. Mobile facilities in the field of press, hospitality, jury and offices are often used because of their flexibility to set up temporary locations for events. This is also lived to see by Eric Kersten, owner of The Organizing Connection. Together we take a look at the future, new trends and developments.


Esdec & SolarEdge: Smart Solar Innovation Tour

Published 07 April 2017

At the beginning of this year Esdec, provider of professional mounting systems for solar panels, launched the Smart Solar Innovation Tour through the Netherlands and Belgium together with SolarEdge. With the aim to introduce new systems to as many retailers as possible, the Expo Mobile 06 was completely transformed into a unique showroom with means to demonstrate their product.


International specialist in mobile event marketing MOVICO opens UK office

Published 04 April 2017

As of April 1st Movico has opened a commercial office in the United Kingdom. Movico has established its base in Manchester, in the heart of the UK, from where Tim Newton will represent Movico UK Ltd. This significant milestone is a mark of Movico’s ambition to grow and develop the international market for live communication events. 


Back on track: start of the sports season!

Published 17 March 2017

Movico has not been standing still during last winter and worked hard behind the scenes. All mobile facilities have been thoroughly checked to start the season well prepared. Some facilities even underwent a real transformation to surprise the customer this year.


"Accelerating ambitions" with Dimension Data in South Africa

Published 13 February 2017

Movico already extended its borders from Europe to North- and South-America and Russia in the past. A new step was the organisation of hospitality and brand activation during a series of transatlantic stop-overs a few years ago. At the beginning of this year, another milestone has been added to the list: a roadshow in South Africa.


High and dry during WC Cyclo-Cross 2017

Published 03 February 2017

After multiple successful previous editions, Movico stood ready again this year at the World Championship Cyclo-cross 2017 held in Bieles, Luxembourg. In a weekend that was dominated by cold and rain, several activities of the organisation were kept dry by the mobile facilities of Movico.

Giro d'Italia Giro d'Italia Valeo on Tour roadshow Valeo on Tour roadshow Samsung roadshow Samsung roadshow 24h du mans 24h du mans Flanders Classics Flanders Classics Huawei Huawei Classic Express Classic Express Val d'Isère Val d'Isère